Subliminal Advertising is back ?!?

With a simple animated Gif, done by someone, maybe a spammer, the story is on every blog.
Adrants sent me this info about the New Age of Subliminal Advertising, and it's quite amazing how Spamming is evolving.
Know, i don't know if the spammer is that stupid to think that we will BUY because of his Subliminal Ad, or if he's that intelligent to know that we will relay the info with his animated Gif.
Check it by yourself and decide.
PS: you should wait 17 seconds before the "Spam" appears.