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January 18, 2008

Who's Arthur Schlovsky

Recent news talk about a certain Arthur Schlovsky, the guru of advertising coming back from the 80's ...
A story, a myth, a real AdMan, a ...
We'll know more about him beginning February.

January 02, 2008

Mercedes Safety car

Here's the newest site developped Proximity BBDO Paris for Mercedes S Class focusing on the safety features of the Mercedes cars.
The video is perfect to make the visitors live the experience: Safety, Flexibility, Futuristic.The animation and 3D effects are breath taking.A complete and elaborated explanation about the car is then given in order to inform potential buyers of the Mercedes S Class who have (maybe) kids and stuff !Watch the video, surf the's worth it !