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January 19, 2006

Mon job manque d'intérêt !

In Belgium, Ford has launched a viral effort to promote its corporate offer. If your daily life in the office is boring, it means your company doesn't have a Ford...
The campaign site features three videos showing typical (emphasized) office situations, but most of all there is a triggering email where the message subject is "VERY VERY OUT OF OFFICE..." which I expect to generate quite a lot of cliks.

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