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November 20, 2006

Domestic Abuse - FNSF

For the international day (25/11/2006) fighting "Domestic Abuse", Y&R Paris and Burson-Marsteller Paris will launch this new video on TV today.
Note that all the parties involved in this action worked freely & for no Peny to make a success out of this camapign !


Solidarité Femmes Enfants
envoyé par FNSF


And here's a small word from the organization supporting women facing such problems:
« Un homme qui maltraite sa femme, apprend la violence à ses enfants »
tel est le nouveau slogan de la campagne télévisuelle,
de lutte contre les violences conjugales
de La Fédération Nationale Solidarité Femmes, à l’antenne à partir du 20 novembre 2006.

Le 25 novembre 2006 se déroulera en France pour la 6ème année consécutive, la Journée internationale de lutte contre les violences faites aux femmes.

Pour cette campagne, la Fédération a choisi un parti-pris inédit et trop peu exploité : l’impact des violences conjugales chez les enfants.La volonté de la FNSF est d’interpeller les hommes violents qui sont souvent des pères de famille, afin de leur faire comprendre que toute forme de violence dans la cellule familiale a aussi des conséquences dramatiques sur leurs propres enfants. Ceci s’exprime par un message clair : un homme qui injurie, humilie ou frappe sa femme apprend la violence à ses enfants. Les enfants de ces femmes ne sont pas seulement témoins mais aussi victimes des violences subies par leur mère du fait de leur père.

November 17, 2006

Designing Switzerland

A nice street branding campaign by Saatchi & Saatchi Switzerland for Accessorize.

November 14, 2006

Online Animation Competition

I recieved this link from Einat Hummel, the creative director of AniBoom, an animation website where you will be able to find some quality material of animated videos.
The concept is nice, since animated videos have been put aside by the era of amateurs videos.
It is a UGC website where developers of animated videos are in competition until the end of Januray 2007.
There's a 25 000 $ to win !
Just watch the films, then rank them!

November 09, 2006

What will Schumi do next ?

A saga of 4 viral movies for Shell, and guess who's the main Actor !!!

Schumi a.k.a Michael Schumacher ! The videos are funny and the concept is great.



and here's the other videos:
Video 1
Video 2

November 08, 2006

CNN Blog Party

On Election Night, Tuesday, November 7th, CNN hosted prominent bloggers from across the country - and across the ideological spectrum - to watch returns, blog alongside one another, and share political insights during its live election coverage. Parts of the event will be streamed live on CNN Pipeline and broadcasted live on CNN's Election Night coverage starting at 7 PM E.T.

Blogging begins at 4 PM and may continue into the early morning hours.

Hope G.W.Bush ain't surfing the net :)

The Boule by Diesel

First of all, i would like to mention that the website is perfectly designed.
Diesel launched this online campaign to promote its new bag called: the Boule.
You have to sacrifice "something" or "someone" in order to win the bag!
Surfing the website will mesmerize you with the celtic/gothic SFX and graphics.
Scarifice & Win :)

Stain Art by Siemens

Siemens Appliances UK has launched a contest for netsurfers a.k.a "artists"; the contest is about creating "dirty" t-shirts. It is called: Stain Art
The best/dirtiest creation wins the new washing machine from Siemens.
The concept ain't that great but you can fool around with all the stains options provided on the site: grass, blood, baby food, chocholate, sweat and more!
This is my piece of Art : I was thinking about G.W.Bush :) after the Midterm elections !

Get dirty & enjoy creating !
via Adverblog

November 06, 2006

Avant première - Borat

Sacha Baron Cohen's Kazakh alter-ego Borat made me laugh so much yesterday, with his amazing / hillarious movie : BORAT.
The movie ain't that long, but your stmach muscles will explode after teh show.
It was a bit edgy in some scenes, but.. what the hell!!!
"Da Ali G Show," aka. Borat! took in US$26.4 million during its opening weekend in the U.S, according to studio estimates Sunday.

A good laugh, a great show, a whimsical overview on the headlines of today's geopolitical aspects.

I recommend it for all of you who are urging for some laughter !
By the way, thanks to Buzzparadise for the invitation.

November 03, 2006

Blogger Challenge with the Mystery Blogger


Intel Launches Blogger Challenge with Mystery Blogger.
The jury is represented by 6 known bloggers:
- The City Blogger - Jen Chung from The Gothamist
- The Gadget Blogger - Mia Kim from Popgadget
- The Video Blogger - Bre Pettis from Make Magazine
- The Mommy Blogger - Mindy Roberts from The Mommy Blogger
- The Tech Blogger - Paul Stamatiou from Paul Stamatiou
- The Food Blogger - Pim Techamuanvivit from Chezpim

On November the 15th they will unveil the identity of the Mystery Blogger.
Hope Martina from Adverblog will get it :)

November 02, 2006

Pubic Hair shampoo - Short & Curly

This has gone so far guys :)
We have now a shampoo for our pubic hair.
Do you want them to look Short & Curly, well you'll buy the new shampoo "Short & Curly" after seeing this Ad.

November 01, 2006

Company Generated Content

Everybody has been talking from a while about Web 2.0, User Generated Content ... and crap like that.
What i don't understand is several things; all this so-called UGC and at more than 80% on average is Generated by Brands, Online Companies, Media Agencies, sponsored links and videos and podcasts and ... all that you can mention in the sector of Online Advertising.

All these so called Content providers and Content suppliers manage to be in the same conference, the same reunion, the same celebration, the same award ceremony.

It's like a Gansta clan that share and exchange compliments and especially, awards and prizes by thinking that this will boost their market shares, their importance, their Ego.

I agree with George Parker from ADHurl about his latest article, and Adrants on their opinion about the latest frickin' release by JWT.

This is becoming sick. and arrogant.
The essence of blogging lost its taste; we don't know anymore which blogger is being objective, which video is unsponsored, which small banner inserted on a blog is done freely without the creative interference of a brand or an online media agency and which ass (the animal, not the physiological term) will release the latest fake Consumer G C.

Scoop Borat - Attack the Jew

Exclusif, une des scènes coupées du nouveau film totalement déjanté de Ali G : Borat (http://www.borat-lefilm.com). Attention, cette satire américaine est tellement non politiquement correcte qu’elle n’est pas faite pour tout le monde! Impossible de ne pas rire devant la succession de scènes plus loufoques et provocantes les unes que les autres. Tout le monde y passe : le Moyen-Orient, les américains, les handicapés,… avec Borat et ce film ovni dans le style reportage de l’ex Union Soviétique. Vous adorerez ou détesterez c’est sûr… jetez juste un œil sur le site aussi déjanté que le film : http://www.borat-lefilm.com