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July 04, 2006

Always have your mobile ON

How can you survive without your mobile phone for a minute/second , especially if you're a manager.
SFR, the french operator launched a website to highlight the importance of being always reachable.
This campaign was imagined by Draft Paris for SFR and it is always nice to see a somehow viral B2B idea, but :
- The first video is silly and the second one is clever.
- The advergame...sucks in a way.
I will let you judge by yourself : Les moments de solitude

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