Leroy Merlin: Tout renover

Here's a very nice interactive site for renovation lovers & home furniture restorers.
Leroy Merlin, a french mass supplier of home furniture equipments & ready-to-use tools for homemade renovations. You'll discover the know-how, the prices & the interactive professionals that'll explain the perfect steps for restoring your appartement and avoid being swindeled by so-called professional agencies.
Take a look, it's worth it.
Thanks Sybille for the tip !

Ray Ban: Never Hide

Ray Ban, or the funkiest sunglasses in the world launched its new campaign: Never Hide

Be bold, Be you is the claim! and to participate in the game and have the chance of seeing your photo On Time Square, all you have to do is send a photo of you, of course, wearing a Ray Ban.

Cool idea & a nice international effort to push user generated content to the limit.

Delarue: The fine to pay

Remember gals I posted a video last week of Delarue, the french TV presnetor have a delirious obscene scene in airplane. Of course the video was fake and it was just a teasing video for Choc magazine.
Well, I knew today that Delarue decided to attack the magazine in justice and asks for a fine of: 100.000 €.
WoW!!! that's enormous but, as you know such magazines are used to be attacked in justice once a month at least :)
The video was great, we enjoyed spreading it on the web & the feedback was perfect!
What I don't understand is that Mistre Delarue could have done something wise for once in his life to change his image, and play the game by accepting the joke.
I know it has to do with money but...what the heck!
Check the articles of the Fines Here and Here

Nokia L'Amour

Nokia L'Amour is an extended brand concept seen by the Polish guys !
7 Polish artists were chosen by Nokia to expose their art by following the "L'Amour" concept.
The site, music and visuals will take you deep in the univers of emotions and desire.
You can also add your personal thoughts and quotes about several subjects related to Love such as Desire, Joy . . .
It reminds me of the Bubble campaign by Diesel!

Cleaning Day

A very nice video for the "Cleaning day" on the 23rd of March !
And it's exclusive...so share it !

Cleaning Day
Uploaded by jeannasr

Kodak Vs. Xerox

Kodak Vs. Xerox or the shallowest "so called" viral campaigns.
These two brands launched a "so called" viral videos/concepts; what I don't understand after surfing their respective sites is the humour in them.
It's either me who's being so negative or these brands decided to kill the essence of viral marketing by bullshiting people with their shallow sense of innovation and creativity.
I'll let you decide by yourselves:
Kodak: Ink is it
Xerox: Extreme offices
PS: they don't deserve a pic on my blog :)

Mercedes countdown

For the launching of the new Mercedes class C, Wysiwig, a web agency in Spain decided to offer something unusual fornet surfers.Each visitor will have one minute to check the pictures available on the site.
After one minute, the site ain't functional no more and you'll have to revisit it to check more pics.

I like the concept, but I would have offered something new for the second visit !

PS: Nice way to (minimum) double the visits rate to a website :)

Delarue in action

Some of you have heard about the french Tv presenter Jean Luc Delarue, who, after taking some Stylnox pills & drinking some booz, attacked the hostesses and the first class travellers!
Well this is the unedited video :)
Nooo, I'm joking, this is the stroy revisited by Buzzman for the magazine CHOC !

Jean Luc Delarue en action
Uploaded by jeannasr

Bienvenue chez la famille Barclays

Barclays Bank decided to go Online with a brilliant concept, funny & interactive at the same time: The Barclays Family

Once on the site, you'll discover the Barclays Family, and the Father who invites you to earn his heritage by wisely using the money he'll give you. 4 avatars are here to answer your preferences. The website is superbly designed and the videos are hillarious.

Check it out and have the chance to earn 10 000 € ! and more :)

This is one of the videos that I received:

Barclays
Uploaded by jeannasr

The mistery Finger

Dear bloggers & readers,

I received this weird pack with a cut finger inside???!!!

I don't understand the message behind or the teaser !

Maybe it's a voodoo thing or a teaser from someone or something :)

The link to the blog: lesmordus says that on the 6th of march we'll witness the most violent movie of the year.

We'll see! Until then, take care !

Bleeker & the hallucination effect

Since January, the future headquarter of Bleeker, draws the attention and the curiosity of the pedestrians on the Avenue Georges V next to the Champs Elysées, Paris-France.


Well done Bleeker.

Medaiedge:cia: Best U.S media agency of the year

For all that was accomplished last year, Mediaedge:cia is Adweek's 2006 Global Media Agency of the Year.

In a November 2006 report on media agencies, RECMA said that MEC was "the only true global network" to improve its competitiveness over the last three years, "and taking a clear leadership position in 2006."

I am proud to work at Mediaedge:cia ;)