Cool people ride a Bentley

Let the Ad speak for itself (knowing that it appeared in Times Magazine on the 21st of September)

Crispin Porter & Bogusky VW Ad

Crispin Porter + Bogusky AD:
"Dude, since everyone's been talking about those crash ads we did for the Jetta, wouldn't it be cool if we made an ad for the Passat where two chicks were talking about the ads while driving together and then...get this....and then...they get in a crash!?" Alex: "Yea, dude. Go with it. That rocks."

Subliminal Advertising is back ?!?

With a simple animated Gif, done by someone, maybe a spammer, the story is on every blog.
Adrants sent me this info about the New Age of Subliminal Advertising, and it's quite amazing how Spamming is evolving.
Know, i don't know if the spammer is that stupid to think that we will BUY because of his Subliminal Ad, or if he's that intelligent to know that we will relay the info with his animated Gif.
Check it by yourself and decide.
PS: you should wait 17 seconds before the "Spam" appears.

My Name Is Earl & The Office; Bill the Promo Guy

This is amazing.
You Tube kicks ass! and this Ad too...

Never Miss a shot with Sony Ericsson Cybershot

"Never miss a shot" is the newest TV Ad by Sony Ericsson Cybershot.

I posted this video cause it is perfectly executed especially that Daniela Hantuchova and Ana Ivanovic are the main charcaters of the Ad ;)

and I own the same mobile phone and teh Ad perfectly illustrates the main feature of this phone: Cybershot.

SE Never miss a shot
Uploaded by jeannasr

World Car Winners - Love is on the road

After the elections of the Car of the Year 2006, BMW's print ad congratulated AUDI for winning the South African car of the year.
And, the saga went on with different car brands as we can see below:

I don't know if other brands will join the sympathy list; we will wait and see.

AXE click from Venzuela

A new campaign by AXE.
All you have to do, is Click this sensual girl everytime she winks at you.
You have to be close to your screen.
I also advise you to check the videos of the street marketing campaign they med in Venzuela.
It is quite a nice idea.
Click

Dare Wilkinson : The Mask

Finally, a brand knew how to make fun of itself to make people : laugh, participate and interact.
After the DaRE-wilkinson.com, with the Shaving Out campaign, Le Labviral of Mediaedge:cia Paris & Milk, launched the next step of the DARE.

After a huge Buzz over the net and on all medias, with 3 honorable prizes (Stratégies, Clicks D'Or & Lion of Bronze at Cannes Advertising Festival) Wilkinson Sword decided to go on with the DaRE concept with a third movie, to elevate the concept from a Twisted idea, to a real through the line campaign.




The Mask! a twisted concept similar to the American TV merchandizing channels.
Well executed and perfectly deisgned to bring the essence of TV mechandizing and put it in a whimsical Ad.
Bravo for the concept and ... I'm DaRE :)

Gucci New Web 2.0

The new Gucci website took a leap beyond normalities and the usual Flash designed websites.
The innovation, I will tell you where it lies : Web 2.0 technologies, Ajax and Javascript.
And, no pug-in is required, you can navigate horizontaly . . .

The Austrian agency behind this innovation is Wollzelle, a tiny agency that focuses on luxury barnds image and design. They redefined online experience.
The site uses the technology developed by wollzelle with the open source script.aculo.us library to achieve its seemless interactive user experience without using proprietary browser plug-ins—with the user never noticing what’s going on under the wraps.
As Martina from Adverblog said it: WOW !
Check it @ Gucci

Gallerie La Fayette - Awesome Vitrine

I was walking down the streets of Paris/Opéra yesterday night, and I was amazed by the beauty of the Vitrines of La Fayette Gallery.
It's the Lingerie season I think.
Sorry for the resolution of the pics, but i hope taht they will give you a slight glance of the creative univers of Lingerie.

Star Hack Academy ?!?

Endemol with a TBWA concept gave a real new push and online concept for the Star Academy in France.
Today, on the first of september, it was launched on the net just before the beginning of the new season 2006.

StarHack.fr

A flop ! Big time