Cars.com Searches Hit Record High

Car searches on cars.com hit a record high in March - exceeding 8.3 million unique visitors - according to the site's most recent Consumer Search Index report. The growth is attributed to Cars.com's national cable TV advertising campaign, which launched last month, contributed to the rise in site traffic, driving buyers to the site to conduct the research process. The list of largest month-over-month increases for new vehicles was topped by Dodge Caliber (229 percent).